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The challenge
Birmingham City Council has embarked on an ambitious journey to be a leading green city in the UK, with a target to reduce 60% of its carbon emissions by 2027 and improve public health. Upgrading and improving the city’s transport network will play a key role in this, which is why the council produced a new transport delivery plan. The challenge came in finding out how they could reduce transport’s damaging impact on the environment, whilst creating an accessible city for residents, workers and visitors in the most efficient way possible.
Maximizing impact 2020 Keynotes

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